When Lack of Money Gets in The Way

When faced with a lack of money, it’s so easy to get drawn away from our dreams.

Let’s face it, the need to pay the mortgage or rent and put food on the table is a pretty urgent need.

But even if the most basic of needs are being met, constantly saying ‘no’ to treats, holidays, investing in personal development and so on can also be dispiriting.

And so we get drawn into money-making schemes because the need for cash becomes a higher priority than following our dream.

Sometimes, a temporary step away to put cash in the bank is necessary and a good thing, sometimes it’s not – only each individual can be the judge of that. What I will say is that it’s a good idea to go into a ‘cash making phase’ with thought and a plan.

The kinds of questions you should be asking to determine if the ‘cash plan’ is the right thing for you are:

• Will this ultimately take me nearer or further away from my dream?
• How unsatisfying will I find this plan?
• How long can I bear to take this action for?
• How ‘temporary’ is it really?

The main point here is that it does need to be temporary and it’s important to have a plan to get back on track with your dream as soon as possible.

For example, a couple of years ago, following divorce and bankruptcy, I was struggling to learn everything I needed to learn to take my business online and I didn’t have the money for the software I needed or the programmes that would help me.

So I made a decision.

I took a step backwards in order that I could ultimately go forwards. I took a contract that was absolutely nothing to do with my business, but was related to what I used to do. This was a 6 month part-time contract that paid me well enough to not only get the software I needed and wanted, but it allowed me to join a mentoring programme. After 3 months, the time needed from me increased – and so did the money! I was able to join a mastermind group and take some additional training to catapult my knowledge and confidence. All in all, the contract lasted 9 months and due to the amount of time required to fulfil the contract, I wasn’t able to grow my business much during that time.

However, the cash I earned allowed me to invest in myself in a way that I’d not been able to in many years and I’m so glad I used it wisely (it would have been so easy to take an expensive holiday, upgrade my living accommodation or buy a new car!)

Now, because I took that contract, I’m so much further ahead that I would have been if I hadn’t taken it and plodded on without help.

There are lots of tempting ways to earn extra cash:

• Affiliate marketing
• Network marketing
• Entrepreneur schemes
• Doing what you used to do
• Doing what you want to do

Some of these methods are right for all sorts of people but, before entering into any of them, I want you to question which of them are right for you and whether they will take you nearer your dream – or further away from it.

Let’s look at them in more detail:

Affiliate Marketing

First of all, let me say, I’m a big fan of affiliate marketing – where it’s appropriate.

What do I mean by appropriate?

Well – there are two approaches to affiliate marketing. It’s either a passion in its own right or it isn’t.

If you’re an entrepreneur at heart and you get a thrill from making money and it doesn’t matter how - it’s all about the deal, then you can pretty much research and sell any product or programme on the market.

If, however, you have a passion for a particular topic and niche market, then any old affiliate marketing scheme isn’t likely to be for you in the long run and you’re likely to end up finding it a chore. It also takes a lot of work and research – hardly easy money!

In this case, it’s better to look for affiliate products and programmes that fit in with what you’re passionate about.

For example, one of my passions is helping people get started with webinars, so it makes sense to join affiliate programmes that sell webinar software. I’m able to give a valid opinion on the software, it fits with what I’m doing so it’s no extra work and, to me, that’s easy money!

There is no doubt that affiliate marketing can bring in extra cash and, if you choose wisely, it can bring you closer to your ultimate goals as well.

Network Marketing

There’s no doubt that network marketing can build up some great passive income. There are many, many people earning great livings through network marketing – and there are many more who are not.

As with affiliate marketing, the key is to choose wisely. If a network marketing scheme is chosen just because you need more income and someone did a great sales job on you, it’s not likely to end well. If the network marketing opportunity is not something you’re passionate about, it will end up becoming a chore and won’t be successful. For network marketing to work, you need to truly believe in the products on offer, you have to be able to recruit and motivate a team and this is going to take a fair amount of time and energy.

If the opportunity sits nicely alongside what you want to do anyway, and compliments it, then your energy and time won’t be split, you will find it much easier to recruit customers, to build a team and it’s much more likely to work out well.

Entrepreneur Programmes

Whether these are the right thing to do depends on how entrepreneurial you are and how they fit in with your passion and what you want to do. For some, the passion is all about the ‘business’ of making money and then teaching others how to do the same. In that case, these programmes are great.

A good example of one of these types of programmes is the ‘Amazing Selling Machine’ which teaches how to make profit by sourcing products to sell on Amazon.

If pure entrepreneurship or retail is your passion, then this is brilliant. However, if your passion is something else and you just need regular cashflow, I have my doubts as to whether this type of programme is advisable. Firstly, it costs a lot to buy into the programme in the first place and secondly, you have to put the work in to reap the benefits. Is this the kind of work you want to be doing? Will it be taking you closer or further away from your dream of making a living doing what you love?

Doing What You Used to Do

Taking a short-term, part-time job utilising existing skills makes sense to me. For one thing, you don’t have to buy anything and you don’t have to learn anything new or stressful. You just have to do what you used to do and get paid for it. In fact, doing any part-time work that will plug the cashflow hole can help you get to where you want to be in the long run, as long as you’re able to manage your time wisely and/or save up the money you need to focus 100% on your business in a few months’ time.

This was the option I chose and it worked well for me.

Doing What You Love

This is, by far, the best way of bringing in cash! For many, though, they don’t believe it’s possible and wait for a whole range of things to be in place before they begin earning from doing what they love. You don’t need to do this – it’s not necessary to have an all-singing, all dancing website in place. It’s not necessary to have a complete product portfolio in place. It’s not necessary to wait until your comprehensive affiliate programme is in place. You don’t have to wait until you have a large subscriber list.

As long as you have the solution to a problem that your potential clients are suffering from, you can bring in cash quickly. All you need to do is package that solution into something buyable (which could initially be coaching packages, even if this is trading time for money) and then let y our potential buyers know about it.

And the quickest and easiest way to do that is through webinars!

You can easily earn $1,000 to $5,000 per month from running successful webinars (live or automated). And that income can easily transform into higher sums when you have a high ticket solution in place.

The beauty of this is that you’re making money doing what you love – while working towards your long-term dream and that, surely, has to be the best cash-making plan of all?!


If you want the time and freedom to do what you want and enjoy a life of design, you need a certain amount of money.

There are a variety of ways that money can be provided – but, if it’s not being provided, this can lead to stress and unhappiness.

There are several options for creating a healthier cashflow and the option you choose needs to be a good fit, or it may not work out.
If you would like more money so you can have more time freedom, then please choose wisely.

If you want to know more about earning from webinars, check out my wicked webinars programme.

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